New Coke Zero Ad
Posted on March 3, 2008 by profsheehan
Do you like this commercial? Yes or no, and why not?
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2 Responses to “New Coke Zero Ad”
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- How do you participate? First, you should email content to Professor Sheehan. What exactly it is content? It is an ad that you found online (such as a YouTube video), a posting on a blog relevant to advertising, a news story about advertising or another class topic, anything that strikes you as being something you'd like to share with the class. I'll post your content and give you credit. Second, you should read the postings and comment on them. Anyone can comment. Check the syllabus for specific requirements in terms of number of postings and deadlines, and number of comments and deadlines. Also, keep an eye out for items that may be on an exam!
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Someone might think that I’m a pervert, and I’m not trying to be inappropriate, but the finger in this commercial was the first thing that caught my attention because it looks like a penis caressing a bottle of coke. I don’t know if anyone saw the resemblance, and I hope someone else did. The commercial overall was pretty creative, but I didn’t understand the connection between the animated body parts and Coke Zero. Does it give our body parts different personalities? I just didn’t see the correlation between the body parts and what it had to do with Coke Zero. There is no incentive as to why I should spend my money to buy this product. There are no benefits, such as 0 grams of sugar or something. I think the creativity overshadowed the intent of the commercial, and I also didn’t find it that humorous as well. It’s was just all around gross to me, and I couldn’t get passed the finger, the “special” finger.
I had a typo on my previous comment: “It’s,” after “…and I also didn’t find it that humorous as well” is supposed to say “It.”